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Ghais Guevara Releases Highly Conceptual Debut Album “Goyard Ibn Said” (Album Review)

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Ghais Guevara is a 24 year old MC, producer & political activist from Philadelphia, Pennsylvania starting in 2019 under the original moniker Jaja00 putting out a total of 8 mixtapes & 3 EPs in that span of time until signing to Fat Possum Records this past fall. His music is known for expressing simmering anger felt by Black communities shocking & raising awareness among white listeners, coming off all has 5 singles he’s dropped off ever since his new label deal gearing up for his official full-length debut studio album

After the Act 1 intro, the self-produced “The Old Guard Is Dead” begins by talking about becoming everything that everyone else didn’t want him to whereas “Leprosy” warns that he rolls with the killers that be packin’ it up & being the ones. “3400” acknowledges the amount of miles he is away from the hood & yet still can’t take it out of him, but then the 2-parter “I Gazed Upon the Trap with Ambition” cautions that his squad stay keeping the sticks on them.

“Monta Ellis” featuring Yoko McThuggin’ advises that you’re not really an all-star since you’re a startup & to check behind them while “Yamean” featuring FARO finds both of them asking where the palates at calling out everyone out here who doesn’t have any taste whatsoever. “Camera Shy” hits the function in fashion showing off his favorite designer brands & after the Act 2 intro, “Bystander Effect” featuring Elucid & produced by DJ Haram pleads not to come their way since neither of them have time.

Meanwhile on “4L”, we have Ghais talking about making sure you’re good for life while “The Apple That Scarcely Fell” featuring McKinley Dixon hops over a drumless loop talking about everyone wanting to put an end to them. “Branded” is this orchestral trap hybrid proud that he made it out even if he didn’t capture everyone’s hearts while “Critical Acclaim” talks about knowing one’s intentions & said individuals catching bodies for praise.

“Shaitan’s Spiderweb” nears the conclusion of Ghais’ full-length studio debut cloudily discussing having too many hoes in his phone these days while the closer “You Can Skip This Part” wraps things up on a chipmunk soul note asking who’s gonna take the bullet for him & who’ll take a shot for him when it comes down to it all in the end dancing for these crackers calling everyone else crackers in the process.

Inspired by Ingmar Bergman’s 1966 film Persona which Ghais says “opened my mind to the concept of the deflated self as a result of trauma” to the books Black Skin, White Mask & The Man Who Mistook His Wife For a Hat by Frantz Fanon & Oliver Sacks respectively, Goyard Ibn Said for it being his Fat Possum debut is more conceptual acting as a fictional anti-hero. Act 1 highlights the glory & spoils of mainstream hip hop stardom & Act 2 takes a surprise turn, focusing on the tragic experiences faced achieving that success through the sounds of east coast hip hop, experimental hip hop, hardcore hip hop, chipmunk soul, conscious hip hop, trap, spoken word & gangsta rap.

Score: 9/10

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